Owning a business is amazing, it gives you the freedom to build your own brand and show the world a side of you which is professional and friendly too. When designing anything for your business or blog, it is always better to make your own material than use anyone else’s. Sure, stock photo websites such as Shutterstock are great when you need that perfect header, but there’s nothing better than taking your own photos and editing them yourself. Not only will you feel the pride of creating something yourself, but you won’t have to worry about copyright at all because the images belong to you. You don’t have to be a camera whizz to take good photos, but there are some simple tips to take your photography to the next level and make your images stand out from the crowd.
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Invest In A Good Camera
If you don’t already have a camera at your disposal, it would be a good idea to invest in an SLR. You don’t have to spend thousands on the latest model, but try and find a decent camera from a company such as Canon and go for an 18-55mm lens to start you off. Having a camera will up your game because it can capture more detail than a mobile phone, the resolution you achieve leaves you with a beautiful quality of image for your work.
Find A Tripod
Notice this says find a tripod? You don’t have to buy a fancy tripod- although it will be essential for certain types of shot. As long as you have a pile of books, a ledge to rest on or anything else sturdy, you can achieve great images without a tripod.
Flat Lays and Props
If you are familiar with the blogging world, you may also have heard the term ‘flat lay’ before. A flat lay is essentially an overhead shot of items and props which bloggers use frequently for product reviews, headers and social media posts. The key to a successful flat lay is the number of items you use, the spacing and the props you have to hand. For example, if you were to create a flat lay to showcase your laptop: you would want to place it on a white or black background, and fill the space surrounding it with items such as pens, notebooks, paper clips and flowers. Don’t overcrowd your space because it will just feel cluttered. Extra props could be fairy lights, petals or pinecones.
Lighting Is Key
When you take a photo, you want to make sure that there is enough light behind the image so that you can clearly see every detail. If you are out in the countryside for example and want to achieve Landscape Photography Definition; you want to make sure that the sun is BEHIND you as you take a photo. This will illuminate the sky and give you the best quality image you can. Natural light is the ultimate tool for effective photography, so make sure you utilise it!